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| Peter was a scholar at Eton
and read Litterae Humaniores at Balliol College, Oxford He did National Service with the Rifle Brigade, later seconded to the King's African Rifles. He started a humorous magazine at Oxford called Mesopotamia with Richard Ingrams, William Rushton, John Wells etc. First job with the advertising agency Ogilvy & Mather. Then publishing with Macdonald Books. In 1963, based on the team that had created Mesopotamia, Peter co-founded the satirical magazine Private Eye. Two photographs are in the National Portrait Gallery. He became a Master of Business Administration (MBA) at INSEAD, the business school near Paris. In 1973, backed by Macdonald Books, he founded the children's book publishers Usborne Books. The company created a new style of children's book and a new form of marketing. It has grown into a highly successful global enterprise but remains in private ownership. The charitable Usborne Foundation was set up in 2010. He has a house in Grasse in the south of France and reserves several weeks of the year for family gatherings. He also has a house in the South Downs on the Sussex coast where he keeps a private airplane. Peter has a yacht which he keeps in S.France. |
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